Machines Product & Activation Lead Nespresso (Temporary Mission)

Position Summary
Are you passionate about product management, portfolio strategy and bringing impactful commercial activations to life? Do you enjoy working in a dynamic environment where customer insights, commercial performance and cross-functional collaboration come together?
At Nespresso BELUX, we are looking for a Machine Product & Activation Lead to manage our end-to-end B2C machine portfolio across both Original Line and Vertuo. This position is a temporary mission for a period of 6 months.
As Machine Product & Activation Lead, you will translate global product launches, themes and commercial value propositions into locally relevant plans. You will also define and implement the machine promotional strategy across Direct and Trade channels, working closely with key stakeholders to drive portfolio growth, acquisition, forecasting and launch excellence.
As Machine Product & Activation Lead you have the following responsibilities:
• Own and manage the B2C machine category and portfolio across Original Line and Vertuo.
• Localize and implement the product strategy and commercial value proposition, adapting global direction to market needs.
• Continuously review portfolio performance, market trends and competition to identify opportunities in promotion, pricing, product mix and portfolio rationalization.
• Define, implement and analyze the machine promotional calendar for Direct and Trade channels, using past learnings and CRM insights.
• Develop creative activation mechanics that support sustainable acquisition, member longevity and churn reduction.
• Lead the planning and execution of permanent and non-permanent machine launches, including market-specific initiatives with the required approvals.
• Conduct pre- and post-evaluations of launches and promotions, translate insights into strategic recommendations and implement corrective action plans.
• Support annual operational planning by contributing market learnings, portfolio recommendations, activation plans and budget requirements.
• Drive the monthly business cycle for machines, including MSR preparation, sales forecasting and a clear view of risks and opportunities.
• Own product forecast accuracy together with Customer Experience, Data & Insights, Operations and Supply Chain stakeholders.
• Manage budgets, project timelines, deliverables and stakeholders, ensuring timely and high-quality execution across channels.
As Machine Product & Activation Lead, you report to the Marketing Manager and are part of the Marketing Department of Nespresso BELUX.
What we are looking for in our Machine Product & Activation Lead?
• University degree or equivalent in Marketing, Business, Commercial Management or a related field.
• At least 3 years of experience in Category Management, Product Management and/or Brand Management.
• Experience in a commercially driven organization with leading brands and a strong business mindset.
• Strong product and category management knowledge, including portfolio performance, pricing, promotion and product mix optimization.
• Strong project management skills with experience leading complex cross-functional initiatives from planning through execution.
• Strong analytical and strategic thinking, with the ability to turn broad data sources, market insights and competitive intelligence into action.
• Good understanding of the business value chain beyond Marketing, including Finance, Supply Chain, Procurement, Manufacturing and Demand Planning.
• Experience with forecasting, performance reporting, pre- and post-evaluations and budget management.
• Strong stakeholder management, collaboration, communication and presentation skills across functions and levels.
• Curious, proactive and solution-oriented mindset, with the courage to challenge the status quo and drive projects through to completion.
What we offer
• A 6-month fixed-term contract (38 hrs per week);
• Excellent terms of employment, with elements such as a company car/mobility budget, meal vouchers, insurances, holidays and many other extras;
• A large availability and variety of corporate training and development programs;
• Career opportunities, within Belgium as well as internationally;
• An excellent working environment, high team orientation, high brand and company pride, and motivated and ambitious colleagues.
At Nespresso, we believe that every individual deserves the utmost respect and should be treated as such. It is important that everyone feels welcome and safe at Nespresso, regardless of gender, religion, cultural background, age, disability or sexual orientation. Nespresso consciously works to create diverse, passionate teams.
You make the difference. Who else?
Any questions?
Our recruiters would be glad to answer any pending questions.
Applying for the role of Machine Product & Activation Lead?
Great! If you see a match with the description above, we would gladly receive your CV and motivation letter.
We use an Artificial Intelligence (AI) tool to schedule interviews with our candidates. So keep an eye on your email for the interview invitation! When registering your application, you will be asked if we may send you WhatsApp messages. Communication through our AI tool is in English.